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Good clothes open many doors. Go shopping.

Mahmoud Mattan
Today's fortune submitted by:
Mahmoud Mattan

Detroit, MI, USA

Mahmoud "Moody" Mattan, CEO of BrandXR, innovates with a No-Code Augmented Reality platform, making immersive brand experiences accessible. As a serial entrepreneur with a foundation in venture capital, he has a proven track record in elevating emerging technologies. Returning to Detroit, he's committed to revitalizing its tech scene, drawing from his rich background in business development and his early ventures in virtual reality.

Dress For Success.

Today's Marketing Cookie says it's time to refresh your brand's look. My father had a timeless wardrobe—literally. His outfits from before I was born lasted through the Eighties, nearly coming back in style by the Nineties. Similarly, don't let your logo age into obsolescence.

Dad's style was frozen in time. Every "new" outfit he purchased was somehow a replica of the old. Its a mystery of where he found new version of such outdated stuff.  It's a familiar scene with some businesses though. 

Founders can be consistent to a fault, everything about their company brand completely predictable and unchanging—until the market shifts. Younger, dynamic competitors start to outpace them, and that's when the hard truth hits. Change or become irrelevant.

The reluctance to rebranding can be strong. Founders cling to the old even when data shows a fresh image could rejuvenate the business. The challenge is accepting that change is necessary for growth. It's not just about a new look; it's about staying relevant and competitive.

For the love of all good aesthetics—PLEASE don't allow your company to go around looking like my dad anymore!! It's time for you to bring your appearance up to the same standard of quality that you hold for the delivery of your products and services. Remember, your brand, website, and marketing are often the ONLY opportunities you have to make a great first impression, so please make sure you're well-dressed!

Nutrition Facts

Serving Size: 1 Cookie

Percent Daily Value


Percent Daily Values are based on the essential nutrients required to maintain a healthy mindset, fostering success in your marketing, prosperity in your career, and fulfillment in your life.








Submitted by:

Mahmoud Mattan

Unpackaged in: 

Detroit, MI, USA

Cookie Ingredients:


What marketing is really saying:

"Kid's popcorn, candy and soda: $158."

What marketing says:

"Kid's discounted movie tickets: $8."

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by Myles Bristowe

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